Continental HQ, Hannover

The challenge was to stage the tagline from Continental ‘Future in Motion’ – The vision, drive, values, behavior, and standards in one concentrated and emotional expression.

Thus, the Foyer space acted as the showcase for the cutting-edge technology and innovation. ‘Stream’ is the flagbearer, the empowering source to the people and spirit of the company. It interacts, empowers and reflects the progress through movement.

**Scenography & Behavior:** The ‘Stream’ being the empowering source, not just has to be a sculpture that mesmerizes its surroundings, but it also must act with a personality, one like an Organism, a Spirit. Thus, the scenography needed it to behave differently throughout the day. Starting with a calm awakening to empower itself from the coming visitors and later becoming a charged spirit to radiate the joyful aura by the evening. At night, it again calmed down to a resting state like an organism.

**Facts at a Glance:** - Dimensions: 10m x 1.5m x 1.5m - LEDs: ≈ 370,000 - Pixels/PCBs: ≈ 61,000 - Max Energy/hr: 42.6 KW - General usage/Day: 300 KWH (Enough for 1600 KM in an electric car) - Max Brightness: 6000 Nits - Hardware Apparatus: 496x micro controllers, 28x micro computer modules, 1x Render Server - Software Apparatus: Unity Game engine, ARTNET connect, Custom IP protocols

**Content Modules:** 14 VFX modules: 6x Ambient Module, 6x Highlights & 2x Transitions. Development of Modules with VFX graphs in Unity, fitting into the scenographic timeline.

**Involvement:** - Foyer area Scenography - Exhibition design and execution - Interaction Design and sensorics - Content Programming for LED sculpture “Stream”